Blackpool-based advertising firm ICG plots City float

A Blackpool-based supplier of selling solutions is plotting a London banal marketplace flotation, providing a invited boost amid concerted authorities efforts to marque the UK superior markets much attractive.

Sky News understands that International Connections Group (ICG), which provides advertisers with targeted people and integer solutions successful sectors specified arsenic luxury hotels and ceremonial homes, is drafting up plans for a listing which could beryllium launched successful the caller year.

The institution has hired Panmure Liberum, the concern bank, to enactment connected the archetypal nationalist offering.

ICG partners with 'hosts' specified arsenic Aston Martin and McLaren dealerships, Mandarin Oriental hotels and Circle Health Group, providing its products escaped successful instrumentality for advertizing income opportunities.

It had 2.300 specified hosts astatine the extremity of 2024, with that fig rising to astir 2,500 this year.

The institution is chaired by Alan Aubrey, a erstwhile brag of the London-listed technological ventures backer IP Group, portion Ray Ingleby, ICG's main executive, has antecedently taken 3 different businesses public.

Its apt valuation was unclear connected Monday, though 1 capitalist speculated that it could beryllium successful the portion of £50m anterior to immoderate superior superior being raised.

ICG's plans for a London interval travel successful the aftermath of a drawstring of larger institution flotations successful caller months, including the nutrient shaper Princes and banking radical Shawbrook.

Those listings person provided a glimmer of optimism astir London's quality to recapture crushed mislaid to rival planetary exchanges successful caller years.

A spokesperson for ICG declined to comment.