2 months ago
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The ventures limb of Channel 4, the state-owned broadcaster, is taking a involvement successful a caller integer wellness institution which aims to assistance tackle the increasing scourge of chronic allergies successful the UK.
Sky News has learnt that AllergyRhino, which has been acceptable up to connection patients entree to personalised allergy immunotherapy, has struck a woody with Channel 4 Ventures arsenic portion of a fundraising which besides includes the early-stage concern steadfast Lexham Partners.
The alleged media-for-equity statement volition springiness the AllergyRhino marque vulnerability utilizing Channel 4's advertizing inventory arsenic it seeks to physique sanction recognition.
It is the latest specified statement signed by Channel 4 Ventures, with erstwhile counterparties having included the online property cause Purplebricks and Crowdcube, the crowd-funding platform.
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AllergyRhino is chaired by Dr Sneh Khemka, a erstwhile planetary aesculapian main astatine Bupa and ex-chief enforcement of Simplyhealth.
It counts Professor Adam Fox, past president of the British Society for Allergy and Clinical Immunology, and Professor Stephen Till, a advisor allergist astatine Guy's and St Thomas' NHS Foundation Trust, among the members of its objective advisory team.
The company's enactment comes arsenic the occupation of chronic allergies soars successful Britain, with information suggesting that 1 successful 4 radical present unrecorded with seasonal oregon persistent rhinitis, triggered by factors specified arsenic hay fever and particulate mite allergy.
It is said to beryllium the fastest-growing chronic information among children.
Its backing circular - encompassing the worth of the Channel 4 Ventures woody and superior from Lexham - is said to beryllium worthy much than £4m.
Channel 4 declined to comment, portion neither Allergy Rhino nor Lexham could beryllium reached for comment.
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