Formula One podcaster Audioboom revs up talks about sale

1 week ago 9

The London-listed media institution which produces Formula One centrifugal racing’s authoritative podcast bid is exploring a merchantability pursuing a caller acceptable of approaches from imaginable buyers.

Sky News has learnt that Audioboom Group is moving with advisers to research the presumption of a imaginable takeover of the company.

J Goodwin & Co, a steadfast founded by salient media manufacture banker Jonathan Goodwin, is understood to beryllium overseeing talks with prospective buyers.

Audioboom has a marketplace capitalisation of adjacent to £100m, aft a 157% surge successful its valuation implicit the past 12 months.

Media analysts cited the likes of Fox Corporation and iHeartMedia arsenic imaginable bidders for Audioboom, though it was unclear connected Friday whether immoderate ceremonial talks were yet taking spot with them oregon different 3rd parties.

Any woody would astir apt request to beryllium pitched astatine a important premium to the existent stock terms to unafraid a proposal from Audioboom's board.

Audioboom produces podcasts including the authoritative Formula 1 titles F1: Beyond the Grid and F1 Nation, True Crime Obsessed and No Such Thing As A Fish.

The institution says its shows are downloaded 135 cardinal times each period by much than 40 cardinal listeners astir the world.

It is ranked arsenic the fifth-largest podcast steadfast successful the US by Edison Research.

Read much from Sky News:
Customer details stolen successful Renault cyber attack
Japan could tally retired of Asahi
Tinned tuna-owner to unveil £1.5bn float

Audioboom-produced contented is distributed done the likes of Apple Podcasts, YouTube and Spotify.

It precocious announced the assignment of Craig Eastwood, a erstwhile enforcement astatine British podcast web Adelicious, to spearhead an planetary enlargement that the institution said would beryllium "pivotal to Audioboom's semipermanent maturation strategy".

The exploration of a merchantability is not the archetypal clip that Audioboom has engaged successful specified a process.

In 2020, it worked with the merchant slope The Raine Group to clasp talks with suitors but yet called disconnected the process.

On Friday afternoon, shares successful Audioboom were trading astatine 547.5p, up astir 1.4% connected the day.

Audioboom could not beryllium reached for comment.

Read Entire Article