Trump's tariff threats have rattled Europe's auto giants — but Ferrari appears remarkably unfazed

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Workers connected the accumulation enactment astatine the caller Ferrari NV E-building mill successful Maranello, Italy, connected Friday, June 21, 2024. 

Francesca Volpi | Bloomberg | Getty Images

Ferrari is thought to beryllium thing of a peculiar lawsuit among Europe's automobile assemblage adjacent arsenic galore car giants travel nether unit from the threat of U.S. tariffs.

President-elect Donald Trump connected Monday vowed to enforce steep tariffs connected China, Canada and Mexico successful 1 of his archetypal acts successful office, threatening to shingle up the car industry's proviso chains and raising capitalist concerns astir higher costs.

Trump's projected measures see an further 10% tariff connected each Chinese products coming into the U.S. and a 25% tariff connected each goods coming from Canada and Mexico.

Auto shares fell connected the quality fixed that it could person significant consequences for U.S. and European manufacturers, galore of which person built factories and trust connected car parts suppliers based successful Mexico.

The information that Europe was not mentioned successful Trump's archetypal tariff announcement volition beryllium regarded arsenic invited quality for European Union policymakers, though the 27-nation bloc is apt disquieted that it's conscionable a substance of clip earlier Trump turns his attraction to the region's car sector.

Ferrari, however, is expected to beryllium shielded from astir of the fallout.

"For Ferrari, it is the 1 objection wherever immoderate the tariff is, they are not going to commencement producing successful the U.S. Everything happens successful Maranello, Italy," Rella Suskin, equity expert astatine Morningstar, told CNBC via video call.

"The happening with Ferrari is, if it is simply a 10%, 20% oregon 30% [tariff] past they tin astir apt easy walk that connected successful terms to consumers, conscionable fixed the lawsuit they are targeting and however costly the cars are already."

In an effort to rise U.S. revenues, Trump antecedently pledged to enforce a broad 10% oregon 20% tariff connected each goods coming into the country, prompting interest among a wide scope of cardinal trade-dependent sectors specified arsenic autos.

For Morningstar's Suskin, adjacent a U.S. tariff arsenic precocious arsenic 30% connected each goods coming successful from Europe whitethorn not deter would-be customers from buying a Ferrari. "It's ridiculous but that's benignant of the mode it is," she added.

A spokesperson for Ferrari was not instantly disposable to remark erstwhile contacted by CNBC.

'Less terms delicate than most'

Tom Narayan, planetary autos expert astatine RBC Capital Markets, echoed this view, saying Ferrari does look to beryllium successful a presumption to walk connected immoderate summation successful prices should Trump present connected his pledge to present higher tariffs.

Most analysts and investors admit the Italian carmaker arsenic unsocial among its European peers successful this respect, according to Thomas Besson, caput of automobile assemblage probe astatine Kepler Cheuvreux.

"Time volition archer but it is astir apt right," Besson told CNBC via email.

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Ferrari has been connected a teardrop this year, outperforming rival carmakers successful Europe. Shares of the Milan-listed institution person climbed implicit 34% year-to-date, importantly higher than the likes of France's Renault oregon Germany's Mercedes-Benz Group.

"We don't expect Ferrari to acceptable up accumulation successful the US," Anthony Dick, an car expert astatine Oddo BHF, told CNBC via email.

"For brand, but besides (and apt much importantly) concern reasons arsenic that would necessitate the radical to acceptable up its proviso basal locally which does not look feasible to us," helium added.

The archetypal Ferrari Factory entranceway successful Maranello. The Emilia Romagna Grand Prix takes spot this play astatine the Autodromo Internazionale Enzo e Dino Ferrari circuit successful Italy.

David Davies - Pa Images | Pa Images | Getty Images

"It's unclear astatine this signifier however tariffs would interaction demand, but 1 could reasonably presume that Ferrari customers are little terms delicate than most," Dick said, noting that the group's luxury car competitors would look akin tariff treatment.

'Porsche is simply a small spot different'

The imaginable of further U.S. duties was apt to beryllium a "much bigger hurdle" for Germany's Porsche, Kepler Cheuvreux's Besson said.

Like Ferrari, which exclusively produces its cars successful Italy, Volkswagen-owned Porsche has traditionally built its luxury models successful Germany.

"Porsche is simply a small spot different," Morningstar's Suskin said.

"They could walk connected a 10% tariff but bigger [tariffs], specified arsenic 30% mightiness beryllium a spot much hard to walk onto a customer," she continued.

A idiosyncratic checks the prime of the caller each electrical Porsche Macan astatine the Porsche assembly works connected May 6, 2024 successful Leipzig, Germany.

Jens Schlueter | Getty Images News | Getty Images

"They could piggyback disconnected their genitor institution Volkswagen that does person immoderate spare capableness successful the U.S. but determination would beryllium rather a spot of [capital expenditure] they'd request to put to make a Porsche-specific accumulation line."

Shares of Porsche are down astir 26% year-to-date.

A spokesperson for Porsche was not instantly disposable to remark erstwhile contacted by CNBC.

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