UK presses X to address intimate deepfake images

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Technology curate Liz Kendall called the nonconsensual images of women and minors ‘absolutely appalling’.

Published On 6 Jan 2026

The United Kingdom has urged Elon Musk’s X to urgently code a proliferation of intimate “deepfake” images created connected request via its built-in AI chatbot Grok, joining a European outcry implicit a surge successful nonconsensual imagery connected the platform.

The comments, made connected Tuesday, travel reporting that Grok, prompted by users, was creating a flood of nonconsensual images of women and minors successful skimpy clothing.

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Technology curate Liz Kendall said successful a connection that the contented was “absolutely appalling” and urged the societal media level to enactment swiftly.

“No 1 should person to spell done the ordeal of seeing intimate deepfakes of themselves online,” Kendall said. “We cannot and volition not let the proliferation of these demeaning and degrading images, which are disproportionately aimed astatine women and girls.”

Urgent calls for action

“X needs to woody with this urgently,” Kendall said.

X did not instantly respond to a petition for remark pursuing Kendall’s statement.

X’s Safety relationship said connected Sunday that it removes each amerciable contented connected the level and permanently suspends accounts involved.

“Anyone utilizing oregon prompting Grok to marque amerciable contented volition endure the aforesaid consequences arsenic if they upload amerciable content,” it said.

Asked astir the taxable recently, X told the Reuters quality agency: “Legacy Media Lies.”

Growing concerns

Creating oregon sharing nonconsensual intimate images oregon kid intersexual maltreatment material, including AI-generated intersexual imagery, is amerciable successful the United Kingdom. Additionally, tech platforms indispensable forestall British users from encountering amerciable contented and region it erstwhile they go alert of it.

Musk has shrugged disconnected concerns online, posting laughing emojis successful effect to edited bikini images of nationalist figures.

On Monday, the European Commission said it was alert that X was offering a “spicy mode” and condemned the images arsenic unlawful.

Also connected Monday, the UK’s media regulator Ofcom said it had made “urgent contact” with X and its AI limb xAI to recognize what steps they were taking to comply with ineligible duties to support UK users.

French officials person reported X to prosecutors and regulators, calling the contented “manifestly illegal”, portion Indian authorities person besides demanded explanations.

United States regulators person yet to comment.

Grok has continually faced scrutiny for the contented that it produces. Among different complaints, it has pushed misinformation, produced deepfakes of elected officials successful the US anterior to the 2024 statesmanlike election, insulted Polish and Turkish politicians, and produced anti-Semitic content.

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